项目背景：
魏玛景观公司总是很认真地对待每个项目并对市场有着敬畏之心。迄今魏玛景观已经在城市高端住宅、别墅、度假酒店、山地别墅、复合地产项目上处于领先地位。魏玛景观认为好的景观并不总是造价高昂,更不是处处堆砌,魏玛景观总是思考空间的气质与空间的价值。魏玛景观更是历经12年的沉淀，对于未来有了更多的思考。会一直将美与和谐做为设计的最高目标，致力于提升改善人与环境之间的关系。
设计思考：
设计不仅仅是停留在视觉上，更是对品牌文化价值的承载。在现基础上，保留原品牌英文名为主的设计要素，规范视觉呈现。需要突出品牌整体形象，明确品牌个性。传递品牌文化价值。
品牌关键词：
魏玛总是擅长展示自然最美的一面。魏玛认为设计要严谨，要有力量美、要时时刻刻与环境相联系。景观是生命的舞台，是链接自然、城市与人的重要枢纽。万物皆依托于环境，与环境相融。同时保持本色，是事物长久存在的意义。严谨、力量、联系无疑成为了我们这次进行品牌设计的关键词。
Background of the project:
Weimar Landscape always takes each project seriously and has a respect for the market. So far, Weimar Landscape has been in a leading position in urban high-end residential, villas, resort hotels, mountain villas and complex real estate projects. Weimar Landscape believes that a good landscape is not always expensive, let alone piled up everywhere. Weimar Landscape always thinks about the temperament of space and the value of space. Weimar landscape has experienced 12 years of precipitation, and has more thoughts about the future. It will always take beauty and harmony as the highest goal of design, and strive to improve the relationship between people and the environment.
Design Thinking:
Design is not only a visual, but also a carrier of the brand's cultural value. On the current basis, the main design elements of the original brand English name are retained, and the visual presentation is standardized. It is necessary to highlight the overall image of the brand and clarify the brand personality. Deliver brand cultural value.
Brand keywords:
Weimar is always good at showing nature at its best. Weimar believes that design must be rigorous, powerful and beautiful, and connected with the environment at all times. Landscape is the stage of life and an important hub linking nature, city and people. Everything depends on the environment and blends with the environment. At the same time, maintaining the true color is the meaning of the long-term existence of things. Rigorous, strength and connection have undoubtedly become the key words for our brand design this time.
